OUR PROCESS

We have developed a methodological process that starts from "Design Thinking" among others, this process we have conditioned, improved and complemented with the experience of taking more than 300 businesses to the next level in more than 25 years of experience.

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METHODOLOGY APPLIED TO YOUR BUSINESS

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Our methodologies adapt to your needs and budget, obtaining in any case a visualization of the solution implemented in the market.

Apart from obtaining the visualization, we can monitor the implementation of the project, including supporting and developing the execution.

OUR PROCESS

 

01

BRAINMAPP®

Facilitates the development of new ideas to generate original and profitable solutions for your business, group, or project. 

We use “neuronal maps,” “brainstorming,” and “design thinking,” to name just a few of our methods, and we carry out directed activities in which we represent and understand the complex processes behind collective thinking.

 

BrainMapp® contributes to effective decision-making, the generation of new projects, the management of innovation committees, work in focused workshops, and innovation processes applied to projects, services, or operations.

02

FOCUSSIT®

A research technique that enters the consumer’s mind to understand how your client thinks, reacts and behaves concerning your project.

 

We create market maps beyond traditional consumer research through interactive work sessions and techniques such as neuro-buying, virtual mapping, street vision, shadowing, and visual diaries.

 

With FocussIt®, we discover the fundamental human truths to create successful strategies.

03

We visualize your project’s future, exploring new ways to recognize market opportunities and trends.

 

This method gives us the unique ability to globally analyze and process the information of the future.

 

Thanks to joint work between our teams in America and Europe, we transform information and research data into projects that enable our clients to visualize their business’s right course.

FUTURISTHINK®

04

DELIVERit®

For us, delivery is not just a consultation or a document but also a real, tangible, and innovative solution ready for the market.

 

In addition to advising and designing the right strategies, we work together with our clients to develop real opportunities to improve their business goals.

 

By applying ten innovation variables, we deliver transversal solutions that range from product design, business models, channel and network design, retail space, and consumer experience to customer service, branding, marketing, and communication strategies that generate a real commitment from their customers.

WHAT OUR CLIENTS SAY ABOUT US

WE ARE PASSIONATE ABOUT WHAT WE DO... BUT DON'T TAKE OUR WORD FOR IT - READ OUR CLIENT TESTIMONIALS

MARÍA CECILIA GONZÁLEZ

DARKOLOR / FLORIDA DRINKS
Commercial Director
“When I became the Commercial Manager at DarKolor of El Salvador, with the challenge of transforming both the sales and design areas, and with the aim of taking the company from a traditional POP enterprise to a consulting and innovation company. For this important project in a country where the industrial design was extremely basic, I asked for the support of CD&I Associates because I was absolutely sure that they possessed the didactic capacity, knowledge, experience, and teamwork to achieve the objective that I was proposing and for which I had been hired. I can conclude that the project was a total success.”

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